Fallen Company, an apparel brand founded by Counter-Strike legend Gabriel “FalleN” Toledo, has unveiled a special edition jersey for Brazilian esports organisation FURIA, featuring an exclusive design inspired by the dark side of the Force from Star Wars. The limited-edition jersey was first revealed during the BLAST.tv Major Austin 2025, where FURIA debuted the piece on stage during a winning performance in Counter-Strike 2’s (CS2) premier competition.
The launch is part of the Fallen Wear line and stems from an official licensing agreement between Fallen Company and the Star Wars brand, with FURIA participating in the initiative. The collaboration follows Fallen Company’s previous 2024 collection inspired by Star Wars, which featured apparel, themed accessories, and mousepads.
“We are very proud to have the trust of brands like Star Wars and FURIA to produce pieces like this. For Fallen Company, having the strength to unite these brands is a testament to the quality of our work and reflects the success of what we have built as a company – firmly rooted in gaming culture and expanding into pop culture. It is another milestone in our history,” said Kenia Toledo, CEO of Fallen Company.
The jersey, limited to 3,000 units, carries the FURIA crest and is presented as a symbolic item, echoing the narrative that every competitor must confront and harness the “dark side”. Brynner Caldas, Head of Creation at FURIA, added, “The jersey created for this partnership is more than a uniform: it’s a reminder that true strength comes from within. From balance achieved by facing our fears. From the power of being whole. Light and shadow, in harmony.”
FURIA Co-Founder and Co-CEO André Akkari described the collaboration as a milestone: “This partnership with Fallen Company and Star Wars strengthens FURIA’s position as a global brand that moves authentically between the competitive scene, lifestyle, and pop culture. We believe in purposeful connections, and this jersey embodies what we stand for: intensity, innovation, and courage.”
Fallen Wear has previously received international recognition, including a nomination for Sports Apparel of the Year at the 2021 Esports Awards, considered a leading accolade in the esports industry.
