UFL, the free-to-play football video game developed by Strikerz Inc., is taking steps to simplify esports participation with an open tournament model, aimed at enabling individuals and organisations to host both online and offline competitions without restrictions.
In a recent post on LinkedIn, the UFL team announced that the game is “redefining ease-of-use in Esports,” emphasising its commitment to inclusivity and community engagement. To illustrate this initiative, the company released a video showcasing the FPF|UFL Challenge powered by Cristiano Ronaldo, highlighting how the platform can facilitate diverse competitive events across the football gaming landscape.
According to UFL, the model allows organisers—ranging from grassroots communities to large-scale event planners—to create and run tournaments with minimal barriers. The game’s developers have stated they are prepared to support major initiatives to ensure their success. The system also seeks to provide a pathway for casual players and established esports organisations alike. “With UFL, it’s easier than ever for anyone to get into Esports,” the company said.
UFL launched on PlayStation 5, PlayStation 5 Pro, and Xbox Series X|S on 5 December 2024, with a PC release expected later in 2025. The game supports cross-play between PlayStation and Xbox platforms. On its Steam page, UFL is described as “a free-to-play competitive football game that provides an exciting and fair sports gaming experience.”
The game is developed by Strikerz Inc., a gaming company founded in 2016 headquartered in Cyprus, with regional offices and over 350 employees worldwide.
UFL has drawn notable attention through high-profile partnerships and investor backing. According to Strikerz Inc., football legend Cristiano Ronaldo is both an investor and brand ambassador, joined by professional players Oleksandr Zinchenko and Kevin De Bruyne. The game also maintains commercial relationships with brands such as adidas, Joma, Kappa, and Umbro, and collaborates with clubs including AS Monaco FC, Bayer 04 Leverkusen, FC Porto, and PSV Eindhoven.