McLaren Racing and Logitech G have renewed their long-standing partnership, confirming Logitech G as the team’s official gaming peripherals partner.
Blending McLaren’s motorsport pedigree with Logitech G’s simulation technology, the partnership is designed to bring fans closer to the track than ever before. From high-performance gear to global competitions, the two brands aim to “transform spectators into drivers” and make elite motorsport more accessible to gamers worldwide.
Lando Norris, McLaren F1 driver and avid sim racer, has praised the Logitech G setup, stating: “The Logitech G setup captures the precision and feel I rely on every day. It’s built with the same quality we bring to the track… Sim racing helps. I’ve improved in areas and use it whenever I need to get better.”
With its focus on engineering excellence and racer feedback, the Logitech G sim racing ecosystem continues to evolve. McLaren’s influence helps shape new generations of sim racing gear, including innovations in torque response, braking profiles, and chassis design that closely mirror real-world racing dynamics.
“For 8 years, we’ve worked side-by-side to make sim racing more exciting, more accessible, and more real than ever,” said McLaren’s Head of Gaming & Esports, Neil Walker, on LinkedIn. “Now, for the coming years we’re doubling down on our shared purpose, with hugely exciting projects ahead for both gamers and motorsport fans. Together, we’re turning fans into racers.”
