Singapore-based Infinite World Esports Pte. Ltd., the operator of esports super app Kohai, has announced the launch of its ecosystem token $KOHAI. The move is positioned as part of the company’s strategy to accelerate the digitalisation of the esports sector.
Since its founding in 2020, Kohai has secured a user base of more than two million and partnerships with government bodies, leading teams, publishers and creator communities. According to a press release, Over the past three months, more than 200 alliance partners have joined the platform, which offers coaching, tournaments, game top-ups and community services.
Kohai has previously outlined ambitious growth targets, including a goal of 20 million users and a potential NASDAQ listing by 2028. The introduction of $KOHAI adds a blockchain and tokenisation layer to this roadmap.
The token is tied to transactions within the platform, covering top-ups, coaching services, tournament rewards, merchandise and staking mechanisms. Kohai projects that the launch of $KOHAI could support a potential $3 billion market capitalisation within 18 months.
“The esports industry is entering its next golden decade. $KOHAI is not just a token; it has the potential to become the global currency of the esports digital economy,” said Infinite World Esports Founder and CEO Su-Min Lim.
