As the final split of the 2025 League of Legends Championship of The Americas (LTA) season approaches, a robust lineup of commercial partners is backing the League of Legends (LoL) tournament across its two regional conferences: LTA South and LTA North. The tournament’s sponsor roster features an array of major global and regional brands.
The LTA North has secured support from prominent companies including Kia, Mastercard (these two also present in LTA South), AT&T, Pagoda, Red Bull, Samsung SSD, Secretlab, and Uber.
On the LTA South side, the sponsor lineup includes Heineken (through its non-alcoholic product Heineken 0.0), Kia, Mastercard, KitKat, Nescafé Dolce Gusto, Pringles, and Sadia, one of Brazil’s leading food brands.
Both LTA North and South are preparing for their third and final split, beginning late July. The concluding phase of the season will determine the teams advancing to the Kia LTA Championship, an inter-conference playoff series with finals set to be played at the Credit Union of Texas Event Center in Allen, Texas.
A total of six teams — the top three from each conference — will compete for three available slots at the League of Legends World Championship (Worlds) 2025 in China. Both #1 seeds from North and South are guaranteed qualification, while the #2 and #3 seeds from each region will fight for the final spot.
