HEROIC has entered into a sponsorship agreement with betting operator Razed.com, covering both its main Counter-Strike 2 (CS2) roster and its academy team. The deal was announced on 29 August 2025.
Under the terms of the agreement, Razed branding will appear on HEROIC’s jerseys and digital platforms. The two parties also plan to collaborate on content creation, behind-the-scenes access and co-branded campaigns aimed at the CS2 community.
“Razed stood out to us as a great partner in an industry of many operators. At their core, their values align with ours — entertainment, responsibility, and a true love for esports,” said Krystian Jaroszynski, Chief Commercial Officer at HEROIC. “Our partnership will allow us to create more fun content and some amazing experiences for our fans. We couldn’t be happier to welcome Razed as a partner.”
From Razed’s side, the partnership was positioned as part of its expansion in esports betting. “HEROIC has firmly established itself as one of the world’s premier Counter-Strike teams, and we are proud to support their continued rise,” said a Razed.com spokesperson. “Esports is one of the fastest-growing verticals in betting, and we believe this partnership with HEROIC represents the perfect synergy of creativity, ambition, and a shared vision for success.”
The deal was announced a few days after the promotion of Sam Molloy to Commercial Lead at HEROIC. It comes as HEROIC expands its commercial activity, underscored by a partnership with monitor brand ZOWIE and job openings announced by Molloy upon his promotion.
