Argentina-based IT and software development company Globant has announced a multi-year partnership with Riot Games to improve fan experience at League of Legends and VALORANT esports.
Under the deal, Globant will become Riot’s official digital transformation partner by helping the publisher tackle some of its biggest technology projects. That includes diving deeper into AI-driven features that could change how fans watch and interact with esports broadcasts, along with improving mobile integration to improve connection with the events.
For instance, Globant might help Riot create AI-driven chat features that could let viewers ask questions about a match in real time and get instant answers or stats.
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David Mulhall, Global Head of Esports Partnerships and Business Development, Riot Games, said, “Globant shares our commitment to deliver the most resonate and engaging experiences for players and fans around the world. Their deep expertise in technology will help us accelerate areas of the business so Rioters can focus on pushing creative boundaries of what’s possible in esports and live events.”
Martin Migoya, Co-founder and CEO, Globant, also stated in a press release, “This partnership reflects our shared belief that technology and creativity can reshape how communities connect, play, and experience entertainment.”
Globant has previously worked with massive organizations like FIFA and Formula 1, where they built a range of products from content platforms to game systems. Through its dedicated Games Studio, Globant has also contributed to titles like Far Cry 6, Hogwarts Legacy, Back 4 Blood, Fortnite, Dauntless, and more.
