GRID, the Berlin-based game data and technology platform, has announced a partnership with developer and publisher Ninja Kiwi, marking an expansion beyond the esports market into the broader games industry. The collaboration introduces GRID Play, a new data solution designed specifically for mid-sized and indie studios.
Under the agreement, Ninja Kiwi will integrate GRID Play into Legion TD 2, the multiplayer tower defence game developed by AutoAttack Games and published by Ninja Kiwi. The platform will provide in-game data infrastructure, analytics tools, and community engagement features, enabling developers to leverage player data for leaderboards, post-match breakdowns, and community dashboards.
According to a press release, this new initiative marks a strategic move by GRID into the wider gaming market, giving mid-sized and indie developers access to the same data infrastructure previously reserved for large-scale competitive games.
Chris King, GRID’s Chief Technology Officer and Co-Founder, said the platform allows developers to “focus on making great games, not managing complex data.” Brent Batas, CEO of AutoAttack Games, added that GRID Play would unlock deeper gameplay insights for both players and the development team.
The announcement follows a strong year for GRID, which has secured major agreements with ESL FACEIT Group, the Esports World Cup Foundation, and was selected by Riot Games as a trusted platform in its move to open tier-one competitive play to betting sponsorships.
