BLAST has confirmed a new agreement with ASUS Republic of Gamers (ROG), which will see the technology brand become the Official Monitor, PC, Laptop, and Peripheral Partner for the remaining events in the BLAST Premier 2025 Counter-Strike 2 calendar.
The partnership covers three upcoming tournaments: the BLAST Premier Bounty S2 in Malta (5–17 August), the BLAST Premier Open S2 in London (27 August–7 September), and the BLAST Premier Rivals S2 in Hong Kong (12–16 November).
ROG will equip players with its hardware across all match and practice setups. The agreement includes both broadcast and live event integrations. ROG branding will appear on sponsor bars, U-bracket ad placements, and bespoke content segments. The company will also brand the “Mic’d Up” broadcast feature, offering fans insights into in-game team communications. On-site activations will include branded booths at the London and Hong Kong events.
In a press release, James Brown, BLAST’s Commercial Director, described the agreement as one that will place ROG “at the heart of the competition environment” across the season. Kris Huang, General Manager of ASUS Gaming & Workspace Gear, emphasised ROG’s intent to “set new standards in competitive gaming” through this collaboration.
The first activation will take place at the BLAST Premier Bounty S2 in Malta, the inaugural LAN event in BLAST’s new studio. The tournament features 32 teams competing for a $500,000 bounty prize pool.
