Even in a week in which it lost its Trackmania star player, French esports organisation Solary has secured two key commercial partnerships for 2026, renewing ties with a major gambling brand and a hardware supplier. The deals aim to fund new content initiatives and solidify the organisation’s operational foundation for the coming year.

The media and esports club, founded in 2017, confirmed that online poker operator Winamax has returned as a major partner after a five-year absence. Concurrently, SkillKorp, a peripherals brand of the Boulanger group, will remain as Solary’s official supplier. The financial terms and exact duration of the agreements were not disclosed.

According to Solary, the renewed alliance with Winamax will enable the creation of a co-constructed content plan involving its streamers, leading to new shows, vlogs, and travels throughout the year. The organisation stated on LinkedIn (translated from French): “Many projects are planned throughout the year, and we can’t wait to share them with you.”

The partnership with SkillKorp, which has previously involved co-launching a gaming chair, is set to enter “a new stage” with unspecified projects for 2026.

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These commercial developments follow a period of significant competitive success for Solary in the racing game Trackmania. In late 2025, Solary duo Carl-Antoni “Carl Jr.” Cloutier and Thomas “Pac” Cole won the Trackmania world championship at Paris Games Week.

However, the Trackmania competitive landscape is shifting. The Esports World Cup (EWC) recently added Trackmania to its 2026 roster with a $500,000 prize pool, and in the same week star player CarlJr has since left Solary to join Saudi Arabian organisation Team Falcons.

The sponsorship announcements underscore Solary’s business model, which extends beyond its esports teams to encompass content production, merchandise, and event organisation. The organisation claims to engage over one million unique users monthly across its web TV and social media channels.

The partnership with Solary coincides with a significant strategic push by Winamax into the European esports sponsorship landscape. Just three days prior to Solary’s announcement, the betting operator entered a multi-year deal to become the official betting partner of esports organisation G2.

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