Brazilian esports organisation FURIA has released a limited-run clothing collection in partnership with the Esports World Cup (EWC). The drop comprises four exclusive items — two T-shirt designs and two hoodies — featuring graphics inspired by the team’s participation in the tournament.
The apparel will be sold in limited quantities through FURIA’s official store. According to the organisation, the collection’s visual identity draws directly from the competition and reflects FURIA’s ethos both in and outside of the esports arena. It features oversized t-shirts, kangaroo-pocket hoodies and crewneck sweatshirts, all carrying motifs tied to FURIA’s competitive identity.
Speaking on the launch, FURIA’s Product Director, Bebel Cobaixo, said the collaboration represents more than a standard brand partnership, describing it as an expression of ambition, purpose and the mindset of competing at the highest level. The designs incorporate the panther, a longstanding symbol of the organisation, representing “strength, focus and resilience.”
FURIA has been steadily building its presence in the fashion sector through both independent launches and collaborations. In 2023, the organisation released the Future is Black line, which integrated an anti-racist manifesto into its concept. FURIA has also previously worked with sportswear brands Adidas and Champion on co-branded pieces aimed at both esports fans and the wider streetwear market.
