Esports organisation Team Falcons has announced a new partnership with the fellow Saudi food brand Kako.

The partnership, announced through a post in social media, will involve the creation of a co-branded product that combines Team Falcons’ identity with Kako’s signature flavours. The collaboration will also include digital appearances featuring the team’s players and creators.

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According to the statement, the goal is to “deliver an engaging fan experience and strengthen the shared presence of both brands as part of Team Falcons’ strategy to expand innovative local collaborations.”

No further details regarding the specific nature of the co-branded product, the duration of the partnership, or financial terms were disclosed at this time.

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